Advanced Web Metrics with Google Analytics |
 | Author: Brian Clifton
Publisher: Sybex
List Price: $39.99
Buy New: $8.87
as of 2/7/2012 05:50 CST details
You Save: $31.12 (78%)
New (14) Used (28) from $5.62
Seller: bestmarket2008
Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Edition: 1
Pages: 384
Number Of Items: 1
Shipping Weight (lbs): 1.2
Dimensions (in): 9.1 x 7.4 x 0.9
ISBN: 0470253126
EAN: 9780470253120
Availability: Usually ships in 1-2 business days
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Product Description
Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true picture of your site's impact and stay competitive using Google Analytics (GA) and the latest web metrics methodologies. Which marketing campaigns work best? How do you quantify their success? What indicators should you track? Packed with techniques and insider secrets not documented elsewhere, this book has the expert guidance you need to enhance your brand and increase your site's ROI.
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