| Web Marketing All-in-One Desk Reference For Dummies |  | Authors: John Arnold, Ian Lurie, Marty Dickinson, Elizabeth Marsten, Michael Becker
Publisher: For Dummies
List Price: $34.99
Buy New: $19.94
as of 2/7/2012 05:57 CST details
You Save: $15.05 (43%)
New (39) Used (40) from $14.95
Seller: indoobestsellers
Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Edition: 1
Pages: 936
Number Of Items: 1
Shipping Weight (lbs): 3.1
Dimensions (in): 9.1 x 7.5 x 2
ISBN: 0470413980
EAN: 9780470413982
Availability: Usually ships in 1-2 business days
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Product Description
Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies.These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover: - Establishing a Web Presence
- Search Engine Optimization
- Web Analytics
- E-Mail Marketing
- Blogging and Podcasting
- Social Media Marketing
- Online Advertising & Pay-Per-Click
- Mobile Web Marketing
Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It’s a one-stop guide to - Maximizing Internet potential for your business and ranking high in searches
- Tracking how your ads, pages, and products perform
- Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read
- Creating a blog or podcast that helps you connect with clients
- Using social media outlets including StumbleUpon, Facebook, and Twitter
- Leveraging mobile technology
- Generating traffic to your site and writing ads that get clicks
Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today.
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