| Electronic Commerce |  | Author: Gary Schneider
Publisher: Course Technology
List Price: $117.95
Buy Used: $17.50
as of 7/31/2010 04:27 CDT details
You Save: $100.45 (85%)
New (26) Used (120) from $17.50
Seller: cantstophop1
Rating:  17 reviews
Media: Paperback
Edition: 8
Pages: 624
Number Of Items: 1
Shipping Weight (lbs): 2.3
Dimensions (in): 9.1 x 7.3 x 1
ISBN: 1423903056
Dewey Decimal Number: 658
EAN: 9781423903055
Availability: Usually ships in 1-2 business days
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Product Description
A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact (including dust cover, if applicable). The spine may show signs of wear.
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| Customer Reviews:
Showing reviews 1-5 of 17
 Best and Most Current Textbook Available November 6, 2000
16 out of 16 found this review helpful
This is, without a doubt, the best and most current textbook on electronic commerce that is available today (and I understand these authors are planning to have a second edition of the book completed by February 2000 - which should be even MORE current).The book offers a balanced business-technology approach to the subject of e-commerce and include a great overview of both relevant technologies and business/revenue models. The book includes important issues like legal and international concerns and even has a great little section on managing and staffing Web development projects in the last chapter. This is the only book on e-commerce that I have seen that actually creates and uses a theory-based organizing framework (they build on Porter's work on value chains). Even though the book was clearly designed to be used in the classroom (it has problem assignments, exercises, and an extensive list of references at the end of each chapter), I think this book would be an excellent resource for a business manager that wanted to learn what all of this e-commerce stuff was all about OR for a techie that wanted to learn something about the business end of e-commerce. The book is a very easy read and is remarkably interesting (even the chapter on security theories is pretty hard to put down... and that is some dull stuff, usually). The book includes bolded company names throughout and each of those names is included on the book's Web site as a hyperlink to the company site. This is very useful because you can see the examples that the book mentions come to life (if you can read the book while you're in front of your computer)... I would recommend this book to any reader that wants to learn more about electronic commerce than you would find in a light overview book. This book gets into details, but in a very readable way.
Textbook August 12, 2009
Sara Backer
1 out of 1 found this review helpful
This was the older edition of an electronic commerce textbook. It was in great shape, very inexpensive, and worked perfectly for my course.
Text Book purchase April 16, 2010
Elsa Aguon (North Carolina)
The book arrived quick and in very good condition, just like described by the seller. Very glad to find great offers like this one saved me over $70.00.
Great book fast shipping February 22, 2009
Angelleaping (Dallas, Texas)
0 out of 1 found this review helpful
The textbook was a requirement for my ecommerce class at school.
The cost was one-third of the retail and only took three days to
recieve it.
a good textbook July 24, 2000
2 out of 5 found this review helpful
a very good textbook which covers both technology & management topics.
Showing reviews 1-5 of 17
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