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Me 2.0: Build a Powerful Brand to Achieve Career Success

Me 2.0: Build a Powerful Brand to Achieve Career SuccessAuthor: Dan Schawbel
Publisher: Kaplan Publishing

List Price: $16.95
Buy New: $16.50
as of 2/7/2012 06:00 CST details
You Save: $0.45 (3%)

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New (12) Used (30) from $5.91

Seller: Cliopresents

Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Edition: Original
Pages: 256
Number Of Items: 1
Shipping Weight (lbs): 0.8
Dimensions (in): 8.9 x 5.9 x 0.8

ISBN: 1427798206
EAN: 9781427798206

Availability: Usually ships in 1-2 business days

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Product Description
Me 2.0 is the handbook for surviving and thriving in the digital age. Highlights include:

  • An effective 4-step process for discovering, creating, communicating, and maintaining a personal brand.
  • Expert insight into how blogs, podcasting, and social networks can position individuals to find careers based on their passion and experience.
  • A complementary website (www.personalbrandingbook.com) with helpful templates for each tool in the personal branding kit (i.e. resume, portfolio, etc.).
  • Proven advice on branding from leading industry experts.
  • Tips on using social media tools for personal empowerment, confidence building, and professional networking in order to attract jobs directly, without having to perform tedious job searches.
  • Strategies for creating an online and offline presence for career protection and self-promotion.



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