ISBN: 1439158649

 
Author: Seth Mnookin

WHO DECIDES WHICH FACTS ARE TRUE?

In 1998 Andrew Wakefield, a British gastroenterologist with a history of self-promotion, published a paper with a shocking allegation: the measles-mumps-rubella vaccine might cause autism. The media seized hold of the story and, in the process, helped to launch one of the most devastating health scares ever. In the years to come Wakefield would be revealed as a profiteer in league with class-action lawyers, and he would eventually lose his medical license. Meanwhile one study after another failed to find any link between childhood vaccines and autism.

Yet the myth that vaccines somehow cause developmental disorders lives on. Despite the lack of corroborating evidence, it has been popularized by media personalities such as Oprah Winfrey and Jenny McCarthy and legitimized by journalists who claim that they are just being fair to “both sides” of an issue about which there is little debate. Meanwhile millions of dollars have been diverted from potential breakthroughs in autism research, families have spent their savings on ineffective “miracle cures,” and declining vaccination rates have led to outbreaks of deadly illnesses like Hib, measles, and whooping cough. Most tragic of all is the increasing number of children dying from vaccine-preventable diseases.

In The Panic Virus Seth Mnookin draws on interviews with parents, public-health advocates, scientists, and anti-vaccine activists to tackle a fundamental question: How do we decide what the truth is? The fascinating answer helps explain everything from the persistence of conspiracy theories about 9/11 to the appeal of talk-show hosts who demand that President Obama “prove” he was born in America.

The Panic Virus is a riveting and sometimes heart-breaking medical detective story that explores the limits of rational thought. It is the ultimate cautionary tale for our time.

Pages: 448	Binding: Hardcover
Publisher: Simon & Schuster	Year: 2011

ISBN: 0061711527

 
Author: Peggy Orenstein

The acclaimed author of the groundbreaking bestseller Schoolgirls reveals the dark side of pink and pretty: the rise of the girlie-girl, she warns, is not that innocent.

Pink and pretty or predatory and hardened, sexualized girlhood influences our daughters from infancy onward, telling them that how a girl looks matters more than who she is. Somewhere between the exhilarating rise of Girl Power in the 1990s and today, the pursuit of physical perfection has been recast as a source—the source—of female empowerment. And commercialization has spread the message faster and farther, reaching girls at ever-younger ages.

But, realistically, how many times can you say no when your daughter begs for a pint-size wedding gown or the latest Hannah Montana CD? And how dangerous is pink and pretty anyway—especially given girls’ successes in the classroom and on the playing field? Being a princess is just make-believe, after all; eventually they grow out of it. Or do they? Does playing Cinderella shield girls from early sexualization—or prime them for it? Could today’s little princess become tomorrow’s sexting teen? And what if she does? Would that make her in charge of her sexuality—or an unwitting captive to it?

Those questions hit home with Peggy Orenstein, so she went sleuthing. She visited Disneyland and the international toy fair, trolled American Girl Place and Pottery Barn Kids, and met beauty pageant parents with preschoolers tricked out like Vegas showgirls. She dissected the science, created an online avatar, and parsed the original fairy tales. The stakes turn out to be higher than she—or we—ever imagined: nothing less than the health, development, and futures of our girls. From premature sexualization to the risk of depression to rising rates of narcissism, the potential negative impact of this new girlie-girl culture is undeniable—yet armed with awareness and recognition, parents can effectively counterbalance its influence in their daughters’ lives.

Cinderella Ate My Daughter is a must-read for anyone who cares about girls, and for parents helping their daughters navigate the rocky road to adulthood.

ISBN: 0470930225

 
Author: Andrew Liveris

America used to define itself by the things it built. We designed and produced the world’s most important innovations, and in doing so, created a vibrant manufacturing sector that built the middle class. We manufactured our way to the top and became the undisputed economic leader among all nations. But over the last several decades, and especially in the last ten years, the sector that was America’s great pride has eroded, costing millions of jobs and putting our long-term prosperity at risk. Now, as we struggle to recover from the worst recession in generations, our only chance to turn things around is to revive the American manufacturing sector—and to revolutionize it. In MAKE IT IN AMERICA: The Case for Reinventing the Economy, Andrew Liveris — Chairman and CEO of The Dow Chemical Company—offers a thoughtful and passionate argument that America’s future economic growth and prosperity depends on the strength of its manufacturing sector. The book

• Explains how a manufacturing sector creates economic value at a scale unmatched by any other, and how central the sector is to creating jobs both inside and outside the factory.
• Explores how other nations are building their manufacturing sectors to stay competitive in the global economy, and describes how America has failed to keep up.
• Provides an aggressive, practical and comprehensive agenda that will put the U.S. back on track to lead the world.

It’s time to stop accepting as inevitable the shuttering of factories and staggering job losses that have come to define manufacturing. It’s time to acknowledge the cost of inaction. There is no better company to make the case for reviving U.S. manufacturing than the Michigan-based The Dow Chemical Company, one of the world’s largest manufacturers and one of its most global corporations. And there’s no better book to show why it needs to be done and how to do it than MAKE IT IN AMERICA.

Andrew Liveris is Chairman and CEO of The Dow Chemical Company, one of the largest multinational corporations in the world and a leader in science and technology.

Q&A with Author Andrew Liveris

What is the biggest factor to explain the dramatic loss of U.S. manufacturing sector jobs that began in the 1970s?

Author Michael Burchell

There are a lot of reasons that the U.S. manufacturing sector has lost jobs over the last four decades, but they boil down to this. The world changed, and our policy approach did not change with it.

Think back to the years right after World War II. When it came to economic competitiveness, the United States was the only game in town. But after that, the European economies and Japan, with our help, came back robustly ? both with a strong orientation to manufacturing and quality. Next came the Asian Tigers, followed by Brazil, China, India, and Russia ? the so-called ?BRIC? countries. Other, smaller economies emerged as well.

All of these nations were, and still are, are asking themselves the same thing. ?How can we create jobs? How can we grow our manufacturing base?? And they?re doing everything they can to compete ? tax holidays, low-cost loans, you name it.

Meanwhile, the United States has stood still. We?re still the world?s largest economy, but every day, we are losing ground. Unless American policymakers improve the business climate by addressing everything from taxes to R&D to education reform, the decline of American manufacturing is inevitable and irreversible.

I believe the world is entering a golden age of manufacturing, based in no small part on American innovation and technology. Jobs will be created. Value will be created. The question is, will they be created here or someplace else?

Are there pros to the American economy shifting from a manufacturing-based economy to a service-based economy?
Frankly, no. Manufacturing creates jobs in a way that the service sector simply cannot. A new manufacturing facility supports an entire value chain ? demand for raw materials, construction, energy, supplies and services.

For too many Americans, the word ?manufacturing? has an old-fashioned ring to it. They think of it as a thing of the past. To them, manufacturing means lost jobs, closed factories, and a struggling middle class.

But here?s the truth about manufacturing in the United States. The workforce in this country contains 150 million people, and they can?t all be employed in the service sector. Manufacturing ? and only manufacturing ? can create the multiplier effect that is necessary if we?re going to have anything approaching full employment.

We have to stop pretending that a ?service-based? economy is a viable option. The consequences would be massive unemployment, even greater income inequality, and the gradual obsolescence of our entire economy. I?m not saying that there isn?t a place for service industries, because there absolutely is. But we need to have balance in the economy, and right now, our balance is dangerously off.

Where can the U.S. manufacturing industry look for inspiration right now?
All across the world. I have been in manufacturing for 35 years, and this is absolutely the most exciting time I have ever seen for manufacturing globally. That is why I call this a ?golden age.? The manufacturing sector is rapidly evolving, advancing, before our eyes. It is stunning to watch it unfold.

Look at any of the world?s great challenges, and manufacturing is central to the solution. The world needs semiconductors and microprocessors; wind turbines and solar cells; advanced batteries and state-of-the-art medical devices. Manufacturers make these things, and these things, in turn, will remake our future.

But unless we act, these innovations will be built somewhere else. Other countries are already out-competing the U.S. Take Germany–an excellent example of a high-wage country that has revived its advanced-manufacturing sector. In 1998, Germany had a trade deficit of $5.9 billion. By 2008 it had a trade surplus of $267.1 billion. That?s no accident. The German government invested in advanced manufacturing, and those investments are paying off.

Germany is investing in industries of the future, such as renewable energy, and that puts them in a great position to stay competitive into the future. So the German success story should be both an inspiration and a call to action. U.S. policymakers ignore it at their–and our–peril.

Is your sense that the U.S. government could be doing more to help stimulate the manufacturing sector in the U.S.?
Absolutely. As a businessman, I have great faith in the wisdom of markets. But I recognize that markets cannot replace the long-term strategic framework that only governments can build.

Other countries are out there competing for the same jobs, the same dollars, the same economic growth that we are. Our nation?and especially our government ?must get serious about rising to that challenge. It?s not often that you hear a CEO call for more government action, but my belief is anchored in a basic premise: in order to stay competitive, we need to reinvent the manufacturing sector in the U.S. And for that we need government as a partner.

Make It in America proposes a number of steps the federal government can take to restore American manufacturing?a comprehensive advanced manufacturing policy that would address everything from high corporate tax rates to contradictory regulations to failing schools. Neither the business community nor the government can do these things alone?we need to work together in the best interests of our nation?s economy.

We need to act more boldly than in the past. Take the example of education. Advanced manufacturing jobs require much more education than traditional manufacturing jobs, especially in science, technology, engineering and math. In those fields, the U.S. lags behind our competitors?and it costs us badly. According to McKinsey, the achievement gap between the U.S. and its high-performing competitors cost us $1 to $2 trillion in 2008 alone. If we want to keep our economy growing, we need to reform our education system.

A lot of people see the government as an adversary to business, but when we think about areas like education or R&D investment, it?s clear that is not the case. I see government as an essential partner. I believe the way of the future in this country is in public private partnerships so that we can build the new U.S. economy in a deliberate manner. We need the framework for investors and entrepreneurs to become more certain instead of suffering from the volatility and unpredictability of policies that operate on two-, four- and six-year cycles.

What do you hope will change by your writing this book?
The goal of Make It in America is to change the conversation about the manufacturing sector, to change how the citizen on the street sees and perceives the sector; that manufacturing is not a dinosaur, but a vital part of the U.S. economy. One might say to enable the U.S. economy. We need to change the perception, and make people aware of this when they vote for policies and politicians.

The world has changed, and unless our economic policies change with it, this country will experience a massive long-term economic crisis. High unemployment will become the rule, rather than the exception. The middle class will be, for all intents and purpose, obsolete. And time is running out, because our competitor nations aren?t waiting around to see which direction we?re going to choose. We have to make the right choices, and we have to make them before it?s too late.

That sounds pretty bleak, but to be honest, if I thought decline was inevitable, the book would never have been written. At the end of the day, I am an optimist. Americans have always adapted to the new and often unpredictable challenges of their time, and I believe we will adapt to this one as well.

So I think our leaders?in business and in government?will make the decisions they need to make. They will help usher in a golden age of American manufacturing and we will see the rebirth of a vital American sector. It is not hard to imagine a day when the world?s great inventions aren?t just created here, but are produced here as well. And put people to work here again.

My hope is that Make It in America will bring that day a little bit closer.

ISBN: 0307265633

 
Author: Brian Greene

From the best-selling author of The Elegant Universe and The Fabric of the Cosmos comes his most expansive and accessible book to date—a book that takes on the grandest question: Is ours the only universe?

There was a time when “universe” meant all there is. Everything. Yet, in recent years discoveries in physics and cosmology have led a number of scientists to conclude that our universe may be one among many. With crystal-clear prose and inspired use of analogy, Brian Greene shows how a range of different “multiverse” proposals emerges from theories developed to explain the most refined observations of both subatomic particles and the dark depths of space: a multiverse in which you have an infinite number of doppelgängers, each reading this sentence in a distant universe; a multiverse comprising a vast ocean of bubble universes, of which ours is but one; a multiverse that endlessly cycles through time, or one that might be hovering millimeters away yet remains invisible; another in which every possibility allowed by quantum physics is brought to life. Or, perhaps strangest of all, a multiverse made purely of math.

Greene, one of our foremost physicists and science writers, takes us on a captivating exploration of these parallel worlds and reveals how much of reality’s true nature may be deeply hidden within them. And, with his unrivaled ability to make the most challenging of material accessible and entertaining, Greene tackles the core question: How can fundamental science progress if great swaths of reality lie beyond our reach?

Sparked by Greene’s trademark wit and precision, The Hidden Reality is at once a far-reaching survey of cutting-edge physics and a remarkable journey to the very edge of reality—a journey grounded firmly in science and limited only by our imagination.

Pages: 384	Binding: Hardcover
Publisher: Knopf	Year: 2011

ISBN: 1437716431

 
Author: Carol J. Buck MS CPC CPC-H CCS-P

Take your first step toward a successful career in medical coding with comprehensive coverage from the most trusted source in the field! Step-by-Step Medical Coding is the practical, easy-to-use resource that shows you exactly how to code using all of today’s coding systems, providing an in-depth introduction to essential coding concepts followed by practice exercises that reinforce your understanding. In addition to coverage of reimbursement, ICD-9-CM, CPT, HCPCS, and inpatient coding, the 2011 edition now provides full coverage of the ICD-10-CM diagnosis coding system in preparation for the transition in 2013. No other text on the market so thoroughly prepares you for all coding systems in one source!

• Carol J. Buck’s proven step-by-step approach guides you through difficult concepts in the most direct, straightforward manner to ensure complete understanding.
• Dual coding prepares you for the switch to ICD-10. In Units 3-5, for every exercise and chapter review question with an ICD-9 answer, you are provided with the matching ICD-10 code.
• In-text exercises throughout each chapter reinforce coding rules and concepts and follow the book’s step-by-step approach.
• Quick Check features immediately reinforce key concepts and test your retention and understanding.
• Toolbox features provide additional real world cases for analysis and applying knowledge to specific case elements.
• Concrete “real-life” coding examples allow you to apply important coding principles and practices to actual scenarios from the field.
• Full-color design with over 450 illustrations ensures easy navigation and presents material in a unique, compelling way.
• Coding Shots provide tips for complicated coding scenarios and advice for entering the job market.
• From the Trenches quotes provide valuable, up-to-date insights from instructors and professionals in the medical coding field.
• Stop! notes offer a brief summary of material just covered to help ensure retention and understanding and provide a transition into the next topic.
• Caution! notes warn of common coding mistakes and reinforce the concept of coding as an exact science.
• Check This Out! boxes offer notes on accessing reference information, primarily via the Internet.
• Official Guidelines for Coding and Reporting boxes in Units 2 and 5 present the official outpatient and inpatient guidelines alongside text discussions.
• Coder’s Index makes it easy to instantly locate specific codes.
• Practice activities and Coding Guidelines are available on the companion Evolve Resources website to help reinforce key concepts from the text and provide fast, easy access to the most up-to-date content.
• A free 30-day demo of SpeedECoder lets you complete cases using an actual online encoder.

• Updated content reflects the latest coding developments so you can practice with the most current information available.
• New ICD-10-CM chapters prepare you for the upcoming 2013 transition.
• ICD-10-CM Official Guidelines for Coding and Reporting boxes contain excerpts of the actual guidelines, presenting the official wording alongside in-text discussions to help you better understand upcoming changes.

ISBN: 1593272200

 
Author: Michael Kerrisk

ISBN: 0061731315

 
Author: Charles Hrh The Prince Of Wales

For the first time, HRH The Prince of Wales shares his views on how our most pressing modern challenges?from climate change to poverty?are rooted in mankind’s disharmony with nature, presenting a compelling case that the solution lies in our ability to regain a balance with the world around us

With its holistic approach, this provocative and well-reasoned book takes the discussion of sustainability and climate change in a new direction. Prince Charles shows how the solutions to problems like climate change lie not only in technology but in our ability to change the way we view the modern world.

For decades, the Prince of Wales has been studying a wide array of disciplines to understand every aspect of man’s impact on the natural world, and in that time he has examined everything from architecture to organic farming to sustainable economics. Now, for the first time, he speaks out about his years of research, presenting a fascinating look at how modern industrialization has led us to a state of disharmony with nature, created climate change, and pushed us to the brink of disaster.

From the rice farms of India to the prairies of America’s corn belt, from the temples of Ancient Egypt to the laboratories of industrial designers, Harmony spans the globe to identify the different ways that contemporary life has abandoned the hard-earned practices of our history, a shift that has spurred a host of social problems and accelerated climate change.

Drawing on cases from farming, healthcare, transportation, and design, the Prince of Wales also offers solutions for change, creating a new vision for our world, one that incorporates the traditional wisdom of our past with the modern science of our present to avert catastrophe. In the end, Harmony paints a holistic portrait of what we as a species have lost in the modern age, while outlining the steps we can take to regain the harmony of our ancestors.

Illustrated with lush, four-color photographs and charts, this intelligent, practical, and well-reasoned guide is an indispensable weapon in the battle to save our planet.

ISBN: 1426206348

 
Author: National Geographic

National Geographic Atlas of the World, Ninth Edition showcases the Earth in stunning detail, through a magnificent collection of world, continental, and regional maps that represent up-to-the-minute political geography. Throughout the Ninth Edition, state-of-the-art cartographic technologies and thousands of updates deliver accuracy and quality. Innovative new physical and thematic sections address the most compelling issues facing our world today. Preeminent scientists and experts in geographical specialty fields have consulted on all topics, to ensure that the maps, graphs, and text convey significant trends and findings relevant to modern science. Innovative design makes the wide-ranging content wonderfully accessible, resulting in an accurate, useful, and user-friendly reference to the world.

Map coverage in the Ninth Edition is more comprehensive and up-to-date than ever before:

? Newly generated regional maps reveal in great detail the geography of places in the news today, strengthening the reference aspect of the Atlas in its coverage of newsworthy developments, from conflict in the Middle East to global warming in North America.
? Dramatic, state-of-the-art ocean floor maps show more detail, more features, and more soundings than in any other atlas.
? Extraterrestrial maps chart the Northern and Southern skies, the Solar System, the Milky Way, and the Universe, with new maps of Mars and the Moon that denote physical features, spacecraft landings, and impact sites.

Twenty new thematic spreads illustrate crucial aspects of the human and physical world: population, urbanization, and their environmental impact, as well as human rights, health and wellness, culture, climate, technology, and many other topics. In this section, world maps appear in the same scale and projection to make it easier for the reader to compare layers of information. Plus, new highlighted notes called “connections” point out the interrelationships between topics.

The reference value of the National Geographic Atlas of the World, Ninth Edition is unparalleled, with the place-name index now exceeding 150,000 entries to incorporate the thousands of features covered on the new spreads. Simple, straightforward index design provides readers with ease of navigation in finding the places they want to explore.

This blend of mapping expertise, comprehensive coverage, and award-winning design places the National Geographic Atlas of the World, Ninth Edition in a class by itself.

Free gift: The Atlas of the World, Ninth Edition also comes with two free frameable map prints! This premium map is a two-piece, antique-styled map of the Western and Eastern Hemispheres, reflecting current political boundaries. The two sheets can be mounted separately or together in one frame.?Dimensions for?each?sheet are: 11-1/2″ x 14-5/8″.

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